MRO

Digital Platform Development

Oversaw this weekly insights platform from concept to launch as part of a wider campaign to connect with clients and position the brand within the construction and property industry. Developed the web page’s visual style and UX, sourced a skilled copywriter to craft engaging content, and used AI (MidJourney) to create all imagery. The platform was built on WordPress for flexibility, performance, and ease of content updates.

MRO Insights

Insight

Web Design, Campaign Design, UX/UI, WordPress, Content Strategy, Creative Direction, AI Imagery, Property & Construction, Insights Platform, Client Engagement